social media

Social Media targeted pieces, for influencers and trending topics in the Journal workplace digital universe.

Kari Oakley3 days ago
3 Tips to Becoming a Better Social Media Marketer
Whether you’re marketing for your company or promoting your own personal profiles, becoming a social media marketing maven is a lucrative skill to have in this day and age. No matter the size of a com...
Plastic Wordsa month ago
How to Increase Instagram Engagement Organically in 2019
Instagram’s ever-changing algorithm got you (and your engagement rate) down? Do you find yourself stuck at the same number, going nowhere? The good news is, you’re not alone—growing an account has become increasingly difficult for everyone, brands and creators alike, especially given how saturated the influencer market has become. Engagement rate, not surprisingly, is the most important social media metric because it is one of the first things that brands look at to assess an influencer’s worth. So, how can you leverage your current following to drive engagement and grow your audience? Here are five sure-fire tips, tricks, and strategies that will help you increase your Instagram engagement organically.
Dar'Jae Shyreea month ago
Becoming ABW
I started this blog when I was 16. I was a sophomore in college and decided it was time to make an account that focused on what interested me. Since there was really no representation for Black Women,...
Emilia Lau2 months ago
How to Build a Lead and Client Empire from Instagram Only!
Let's face it, Instagram is now not only a communication tool, but a portable billboard on your phone! People can be Insta-famous in a short amount of time. Hence, your business can also thrive on Ins...
Sky Lue2 months ago
Fellow Millennials, Let's Get on the Same Page
Millennial. A term that like sustainability or innovation that is overused and under grasped. Every agency, marketing team or design firm seems to want to know what millennials want. How do we think? ...
Marykate Crowe2 months ago
Why Everybody Is Dropping Their 9 to 5 and Traveling—and Will It Kill Our Work Force?
First off, today's society is so different than it was even a decade ago. Social media is now a thing, and people are enjoying spreading their individuality and doing what they love. Because it has be...
Instasize App2 months ago
5 Ways to Build Your Brand on Instagram Through Content Creation
At the beginning of 2019 the message to startups is clear: the best way to build your brand on any social media platform is through content marketing. When it comes to Instagram in particular, just lo...
Jenn Melon3 months ago
Why I Picked Vocal as My Writing Platform
Recently, I have been using Vocal as a platform to broadcast my stories, poems, and articles. If you are new here, I thought it would be very educational and more comforting to learn about this websit...
David Harford3 months ago
How to Use Instagram Hashtags Effectively
#Hashtags Hashtags, when used correctly, are a powerful tool. An effective hashtag strategy is one of the best ways to get your posts discovered by new audiences on the platform—and depending on how t...
Leigh Fisher4 months ago
Where to Start? Being a Writer Turned Vlogger
As a writer, it's important to harness every aspect of content creation and digital marketing. If you can do it and learn how to do it well, it'll benefit you in the long run. Since I did a fair bit of video editing in my student days for fun, I decided to give vlogging a whirl. I'm still pretty new to it and learning along the way, but I do have a few beginner tips to share. I have about four months under my belt now and a key that I have yet to get on my keyring is a consistent update schedule...
Ahmed A.4 months ago
Social Media Use in the Workplace—4 Do's and 4 Don'ts
Social media has become an integral part of our daily lives. Love it or hate it, people are not going to stop using social media anytime soon. According to a study published by Statista, 77 percent of...
Taia Jean5 months ago
My YouTube Life
This year, I decided that I would start a YouTube channel again. After spending hours upon hours of watching people, I talked to those closest to me. They all encouraged me and said I would be great i...
Brandi Brown5 months ago
Gain More Twitter Followers
The average Twitter account has 707 followers. That number is a significant increase over 2012 when the average feed had around 250 followers. The rise of the celebrity tweeter is part of the reason f...
David Wyld5 months ago
Branded as a Rat
This is the kind of story that gives top executives of any service-oriented business today nightmares! In our age of social media, it only takes one story, one post, one video, or one picture to possi...
Leigh Fisher6 months ago
Using Social Media Professionally
It’s common for prospective employers or university admissions committees to Google candidates. What they find can either be great, nonexistent, or rather bad. Keeping in contact with friends and fami...
Michael Toru6 months ago
Fear{less} Social Media
“Okay, I need to create a post for my business. Something that catches my audience's attention. It should offer a lot of value. Be funny. Present a revolutionary new concept. Be authentic to my brand....
Amanda Bennett7 months ago
Promote Your Etsy Shop on Facebook the Right Way!
Ok, if I see one more "genuine" follow for follow post on facebook I think my head might explode. STOP IT, STOP IT, STOP IT, RIGHT NOW!!!!!! Yes, everyone knows facebook is a fantastic tool for promot...
Francis Milligan7 months ago
Understand, Measure, and Report Social Media ROI
So if you read my last post then you’ll know that 40 percent of businesses cannot accurately measure the ROI of their social media. The following post is for the 40 percent. Let’s ensure that everyone...