Denny Kurien

Denny Kurien is a Creative Director & Designer, who's been working in the Advertising Industry in Toronto for close to 20 years. He shares his insights into the wonderful world of  Ad Agencies, and dealing with different clients.

Why I Charge $2000 plus for a Logo Design and Branding...
7 months ago
Hello everyone— allow me to introduce myself. My name is Denny Kurien and I work as a designer in advertising. I'm now the creative director of my own agency. As you can see from my video, I wanted to take people through the nuances of designing a logo for a brand (in this case, an interior design firm—called Metford Design Consultants). A logo is not just an arbitrary symbol or work-mark I pulled out of thin air. Neither is it a pretty picture to make the client's business look good. It has to ...