Chloe Walton
Stories (18/0)
How to Create Better Paid Social Media Advertisements
Social media has become a crucial part of companies' marketing strategies with 2.80 billion users in 2017. Most social media sites allow you to produce paid adverts or sponsor your posts so that people who aren’t already following you will have a chance to see your content. Great paid social campaigns can help a business dramatically by increasing brand awareness and generating more leads. So, how can you create better adverts to help get the best results?
By Chloe Walton6 years ago in 01
Why Your Company Should Have a Mobile App
The average UK adult now spends around 2 hours 29 minutes a day on smart devices, with 85 percent of that time being spent using apps. This is making it a great business opportunity for companies of all industries to start creating apps, helping them promote their business. With improved technology it is now a lot easier to make a mobile app that can do a variety of things to help improve your customers experience. In this blog, we discuss why your company should have a mobile app.
By Chloe Walton6 years ago in Journal
Common Mistakes to Avoid When Posting on Social Media
Social media is an essential part of a companies' marketing campaign these days, so we need to ensure that we are doing this successfully to help increase your brand awareness and improve business. Social media is making it a lot easier for people to see your mistakes, and this can be damaging for your company. Below we discuss some common mistakes to avoid when posting on social media.
By Chloe Walton6 years ago in Journal
How to Get More Instagram Followers
With more than 400 million active users, Instagram has become a great place for companies to advertise. However, Instagram is often seen as one of the hardest places to gain followers for some companies in certain industries. So, how can you increase your following?
By Chloe Walton6 years ago in Journal
How to Improve Your Email Marketing
Email marketing is often a vital part of many business's marketing campaign; however, it has now become harder to have a successful one, as more people are receiving spam and ignoring emails. Below are a few ways to ensure that your email campaigns are more effective.
By Chloe Walton6 years ago in Journal
- Top Story - April 2018
How to Gain More Followers on Your Company TwitterTop Story - April 2018
With 330 million active users monthly, Twitter is a great place for companies to advertise their business. By gaining followers, you increase your brand awareness and the number of customers you have. So, how can you up your Twitter following?
By Chloe Walton6 years ago in Journal
What Is Influencer Marketing?
Before social media and the widespread use of the internet, celebrities were our influencers, seen on adverts and billboards showcasing certain products and services. For a lot of companies, hiring these celebrities was not possible and it was very costly and unrealistic. Now that social media has become huge, there are now online influencers that found their following through certain social media accounts, blogs, or YouTube. Marketers have now begun to see the power of these influencers and seen the benefits of hiring them to advertise their products and services. There are many different ways you can use these influencers in your marketing campaigns that have different benefits and can work for different budgets.
By Chloe Walton6 years ago in Journal
Finding Your Brand's Voice on Social Media
A brand’s voice is very important in showing who you are as a company and what values you hold. Social media is a great way to bring in new customers and spread brand awareness, so the way a company runs their social media is very telling and important to whether it will be successful or not. Here are some Dos and Don’ts to think about when finding your brand’s voice.
By Chloe Walton6 years ago in Journal
How to Build a Strong Online Presence
It is now more important than ever to, as a company, have an online presence. Not being online can have detrimental effects for your company as a lot more people are turning to the internet to purchase goods and services, look into what businesses to use and for entertainment purposes. Having a strong online presence could benefit your business in so many ways and ensure the success of your company. In this article, we look at how you can increase your online presence to help get your brand recognised and improve your ROI.
By Chloe Walton6 years ago in Journal
What CMS Platform Should I Be Using to Create My Website
There are many CMS systems to choose from when you want to create your website, so it is sometimes hard to decide which one will be the best to select for the website you would like to create. Here we discuss the benefits and disadvantages of some of the most popular CMS systems to help you make an informed decision.
By Chloe Walton6 years ago in 01